I'm a Brand and UI/UX Designer with ten years of creative management experience, merging creativity, marketing, and technology to simplify complex software. I'm looking for a design position where I can use my passion and vision to form and shape brands and bring them to life.
I've had the pleasure of working with brands like CareFirst, Pepsi, Geico, Hilton, Versar, and Island Villas, combining user-centered UI/UX design strategies with business intelligence to improve brand awareness and streamline website performance.
My experience allows me to unify design and technology to improve the user experience while maximizing business productivity and efficiency. I research the competition and analyze the needs and expectations of the target audience. I conduct competitive analyses to empathize and form insights to define workflows and create design prototypes using Photoshop, Illustrator, InDesign, and Figma before testing key findings and solutions to gain a deeper understanding of the user and feedback to improve the designs.
Every brand, big or small, requires on-brand and forward-thinking design and marketing strategies across multiple media channels to establish creditability and connect with its audience.
I managed a team of engineers through development to customize, test, and troubleshoot the front and backend functionality of account log-ins, dynamic catalog navigations, and an e-commerce system for AxiumPro. I used Phabricator, Skype, Google Drive, Zoom, Slack, Dropbox, and Filezilla from the start to the release of the final product promptly and efficiently. My high-level organization and communication skills allow me to work efficiently in a team environment while communicating and setting client goals and expectations.
My extensive design, technical, and management experience can benefit your business’s creativity and production. I am eager to join your design team and contribute to your company’s culture, vision, goals, and values.